"Menu Design 5" mirrors the changing economic climate with its belt tightening restrictions and price reductions. But like the industry itself, this book is in no way limited in scope. Featuring over 150 menus from across the United States and Canada, a broad range of materials as well as a wide array of alternatives for those in the industry are fully represented. This collection proves that good design can be cost-effective and that a costly menu can become the kind of marketing tool that leads to dramatic sales.